AIRHAWK next to Biker’s Choice and Teutel Jr’s new bike
Tuesday, August 3rd, 2010
You don’t have to be a motorcycle enthusiast to know about the legendary Sturgis Motorcycle Rally. This year’s rally marks the 70th anniversary of the event held August 9-15, with pre-rally events beginning on the 6th. The events won’t fall short for the anniversary, whether it’s the Guitar Hero contest, the World Pickle Lickin’ Federations World Championships, the Miss Buffalo Chip Beauty Pageant or the extreme motorcycle stunts.
AIRHAWK will be next to Biker’s Choice where Paul Teutul Jr. will debut the first bike from the new TLC series American Chopper: Senior vs. Junior. Biker’s Choice and AIRHAWK will both be in front of J&P Cycles (1650 Lazelle Street). After you check out the new bike, stop by the AIRHAWK booth.
As a part of AIRHAWK’s 14th year at Sturgis, KSQY radio station will also be broadcasting live from the AIRHAWK tent. There will also be a sneak peak of the AIRHAWK R™ made of neoprene rubber and features a new ergonomic design. The original AIRHAWK neoprene cushion comes in five different sizes that come with a 2-year warranty and are backed with a 60-day “You Bet Your Ass 60-day “You Bet Your AssSM” money-back guarantee. AIRHAWK2 comes in 3 sizes with a 1-year limited warranty and the same money-back guarantee.
How did this legendary event begin? The Jackpine Gypsies Motorcycle Club began back in 1936. In 1938, the original line-up only included nine racers for a one-day event. In 1963 the event became a multi-day event. More than 400,000 people attended the rally in 2008 and 66 marriage licenses were issued and it had sales of 10.45 million.
Remember to use your AIRHAWK cushion to save your butt on the way to Sturgis. Stop by the AIRHAWK booth to test out the products. You can also visit the AIRHAWK Facebook page to see the latest updates. Follow our check-ins on Foursquare to know our latest location.

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